Joker Brand Fall Collection 2013 is available now. As always they’re hitting us with some classic CA styles. I’ve noticed they started adding more colorways to the designs, brings a bit more diversity to the line. Check out some previews after the jump:
Last year we did an exclusive interview with Joker Brand Europe’s head honcho Timo. A few excerpts:
– How & when did you first hook up with Estevan Oriol and Mr Cartoon?
In 2002 I moved to Karl Kani as european sales manager and I met Estevan Oriol thru a colleague at Karl Kani, that colleague went to school with Julio G, Julio G at that time was the tour DJ for Cypress Hill and Estevan Oriol was their tour manager. So throughout 2002/2003 we distributed Joker in Europe thru the same company as Karl Kani (Urban Trends).
– How & when did the European Joker office start up?
They asked me if I would like to set up a own Joker Europe operation – thats how everything started end 2003… We offically started Joker Brand Europe in November 2003.
About Joker Brand
In 1995 Estevan Oriol (then known as DJ Scandalous) and B-Real from Cypress Hill sat down with their Soul Assassins brother Mr. Cartoon to discuss a new venture. At the time, Mr. Cartoon was struggling to balance his time between the development of his artistic vision, unique tattooing style and the expansion of his fledgling clothing line, Joker Brand Clothing. It is there that the story of Joker Brand Clothing begins. Joker Brand is internationally recognized as one of the most authentic and original urban/street wear clothing lines in the world. As a company, Joker Brand resisted the flossy trends of the late nineties, maintaining its connections to the street community.
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